📍 Chicago, Illinois | [email protected] | 314-374-3166
I’m a Senior Content Strategist with 5+ years of experience building scalable, user-centered content systems within fintech and digital product environments. I design content frameworks that simplify complexity, support business growth, and put people first. My work spans enterprise-style guides, multilingual content ecosystems, and AI-powered authoring tools, all grounded in clarity, governance, and measurable impact.
I specialize in transforming complex, highly regulated information into intuitive, compliant, and easy-to-maintain content, empowering customers to make confident decisions while enabling teams to scale efficiently.
Designed and implemented a company-wide content style guide adopted by 1,000+ agents and stakeholders, improving consistency, strengthening accessibility standards, and enabling scalable content governance.
Conceptualized and operationalized a Hack Week idea into the blueprint for Cash App’s first Spanish-language support program, unlocking accessible financial support for millions of Spanish-speaking customers.
Designed and launched an internal AI-powered content tool that reduced content creation time by 50% while standardizing compliance across agent- and customer-facing communications.
Content Strategy • UX Writing • Knowledge Management • Project Management • Change Management • AI Content Tools • SEO & A/B Testing • Data Analysis • Multilingual Content • Cross-Functional Collaboration • Content Automation • Decision Trees • Chatbot Optimization • Customer Experience Design
